Auction Information

About the E-Auction

The E-Auction is the one way anyone in the world, anywhere in the world, can take part in Auction Napa Valley, buying rare and one-of-a-kind Napa Valley wines and vintner-hosted Napa Valley experiences from the comfort of their own home.

Bidding Dates and Times

Bidding for the Auction Napa Valley E-Auction opens Wednesday May 29, 2019 at noon PDT and closes Monday, June 3, 2019 at noon, 12:15 p.m. and 12:30 p.m. PDT.

The staggered closing times allow you to track and bid on more lots as they close.

How to Bid

E-Auction bidding is fun and easy.

  • Log in to your account with your username (email address) and password.
  • If you don't have an account, you can register for one.
  • Browse the available lots, or use the Search Box to find lots.
  • Click an item to learn more about it and to see the current high bid.
  • To watch an item, click on the “Watch Item” link. You can view your watched items from the My Account page.
  • To bid on an item, enter your maximum bid and click Place Bid.
  • Review your bid, then click Accept Bid or Cancel this Bid.
  • If you click Accept Bid the system will begin bidding according to the Proxy Bidding (see below) process.
  • To see the status of any of your bids, click My Account > My Bids.

Annual Registration

Bidders must register each year for a paddle number in order to participate in the Auction Napa Valley E-Auction.  Your Auction Napa Valley account remains valid from year to year, but attendees and remote bidders alike must complete registration for one of the available packages for the current year's event in order to participate.  Only registered paddle holders for the current year will be able to log in to the auction bidding portals.  To learn more, visit or sign up now for an E-Bidder Paddle Package to bid remotely.

Bid Amounts

The opening bid on all E-Auction lots is $250. The minimum bid increment is $50.

Proxy Bidding

Proxy Bidding is an automatic method of bidding that increases your bid to the next higher price when another user outbids you on the same item. Your bid will be automatically raised in $50 increments up to your maximum bid, or UNTIL the auction ends.

Tie Bids

Tie bids can happen with proxy bidding (see above) when bids are automatically placed up to a bidder’s maximum price. If a bid is placed equal to a previously submitted maximum proxy amount, the (earlier) proxy bidder will win the bid. Both bids are recorded with the same amount, displaying the initiating bidder with the same amount as the winning (proxy) bid, until a higher bid is placed.

Buy It Now

If an auction is listed with the "Buy It Now" option, a bidder who bids the Buy It Now price wins the lot immediately, and the auction is closed for this lot. To execute this option, please use the "Buy It Now" button on the listing page.

Posting Results

Results will be available online on Tuesday, June 4.

Lot Payment

E-Auction registrants will see a $100 pre-authorization on their credit card from Auction Napa Valley. This is a pending charge to verify your credit card. You will only be charged the winning amount of your bid(s). If you do not win any of your bids, your credit card will not be charged at all. Lots won by online bidders will be charged to the credit card provided during registration. Auction Napa Valley attendees may make payment arrangements at the Bidder Services area.

Lot Pickup/Shipping/Storage

Winning bidders will receive an email containing winery contact information for making pick-up and/or delivery arrangements. E-Auction lots will be fulfilled by the individual participating wineries. Purchasers are responsible for shipping charges.

Lot Disputes

Should a dispute arise between bidders or should the validity of any bid come into question, the auctioneer shall have the absolute right to resolve the dispute by auctioning the lot in question in a live auction, re-offering it or withdrawing it.

Need Further Help?

If you are still experiences issues or have further questions, please contact us at